27th Annual Textbook & Academic Authoring Conference
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Program
  • Keynote Address

  • Plenary Presentations

  • Sessions and Workshops
  • Roundtable Discussions

  • Keynote Address

    Taking Humor Seriously
    Bob Mankoff
    Bob Mankoff

    Presenter: Bob Mankoff, cartoon editor for The New Yorker magazine

    Show of hands: how many of you use humor instinctively to grab your readers’ or listeners’ attention, illustrate a point, or make the lesson memorable? In this plenary talk, an experienced cartoon artist and cartoon editor will share his engaging and informative analysis of how and why humor works for making academic subjects come to life. Come to the session for a laugh; and walk away with a tool for your own teaching and writing.

    Bob Mankoff, cartoon editor of The New Yorker and founder of The Cartoon Bank, is one of the nation’s leading commentators on the role of humor in American politics, business, and life. Mankoff appears frequently on network talk shows such as “CBS Sunday Morning”, “Today”, and “Good Morning America”; as well as cable TV networks and syndicated radio programs. Mankoff graduated from Syracuse University in 1966, then entered the doctoral program in experimental psychology at City University of New York. Just short of completing his dissertation, Mankoff decided to use his know-how in a new way: as a cartoonist.

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    Plenary Presentations

    Millions of Articles, Thousands of Journals: How an Individual Scholarly Author Can Thrive in Today's Scholarly Publishing Ecosystem

    Jeffrey Beall
    Jeffrey Beall

    Presenter: Jeffrey Beall

    The changing scholarly publishing ecosystem provides new opportunities, and some perils, for scholarly authors. This plenary talk will address how authors can better expose, promote, and share their research to reach a larger audience and achieve greater impact. Focusing on scholarly journals, this talk will update you on some of the problems associated with predatory publishing, such as research misconduct and the publication of pseudo-science. The talk will also help authors select publishers that provide greater added value to their work, such as basic copyediting and digital curation.
     
    Jeffrey Beall is the Scholarly Communications Librarian at the University of Colorado Denver. His research and writing has appeared in numerous scholarly journals, including Nature and Science. His work identifying predatory publishers and predatory standalone journals has helped thousands of authors avoid submitting their work to questionable journals.

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    Geo Primer: Baltimore Charm – Seaport, Medical Center, STEM Focus, and Rich History

    Robert Christopherson
    Robert Christopherson

    Presenter: Robert Christopherson

    Join us for an informative and wide-ranging orientation to this year’s Conference host city. Founded in 1729, Baltimore is an important Mid-Atlantic seaport, along the Chesapeake Bay and the Patapsco River. Its metropolitan region is home to 2.7 million people, with more than 600,000 in the city proper. The climate is humid subtropical. Top Baltimore employers include Johns Hopkins Hospital and Johns Hopkins University, leading institutions for STEM in the region. Baltimore has a rich history with almost 300 properties on the National Register of Historical Places.

    Robert W. Christopherson is Professor Emeritus of Geography, American River College (1970-2000). He is the author of the leading physical geography texts in the US and Canada all published by Pearson Prentice Hall. He and his nature photographer wife Bobbe have completed twelve expeditions to the Arctic and Antarctic regions since 2003 gathering information and photos for his books, Geosystems, 8/e, Elemental Geosystems, 7/e, Geosystems Canadian Edition, 3/e, and Applied Physical Geography, 8/e. He joined TAA in 1989.

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    Karen Morris
    Karen Morris
    President’s Address

    Presenter: Karen Morris


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    Sessions and Workshops


    Track: Writing Craft


    Bingo! It’s a Match! Selecting an Academic Journal for Publication
    Dannelle Stevens
    Dannelle Stevens

    Presenter: Dannelle D. Stevens

    With online databases, the availability of articles in academic journal articles is staggering. From this vast array of journals, selecting the most appropriate journal for your work is staggering as well. Yet, there are some very successful strategies that can help you narrow your choices and begin to ensure that your work gets published. This workshop is designed to help you practice selection and submission strategies on the path to successful academic writing publication.

    Dannelle D. Stevens, professor, Curriculum and Instruction, Portland State University, Oregon, received her educational psychology doctorate from Michigan State University. She has co-authored three books, framed around different ways to assist faculty in their complex roles as scholars and teachers. In her role as PSU Faculty-in-Residence for Academic Writing in the Office of Academic Innovation, she has created the Jumpstart Academic Writing Program involving over 60 faculty practicing and publishing academic writing.

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    Confessions of a Reluctant Author: How to Write a Book When You Don’t Like to Write
    Susan Robison
    Susan Robison

    Presenter: Susan Robison

    Many academic book authors love writing while others want to write but are reluctant about the writing process, the work load, and the sacrifice. This practical workshop given by a self-professed reluctant author will address those issues and other practical topics such as defining the purpose and scope of the project, managing the tasks and the time during the writing, improving or writing as you go and when to ask for help.

    A former professor of psychology and department chair at the Notre Dame of Maryland University, Susan Robison provides faculty development and productivity coaching at higher education conferences and on college campuses. Her mission is to help faculty increase their productivity and work-life balance. Her book, The Peak Performing Professor: A Practical Guide to Productivity and Happiness was published by Wiley in October of 2013. While she didn’t enjoy writing, she is enjoying having written it.

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    Yikes! My Journal Article Was Rejected? Why & What to Do About It
    Dannelle Stevens
    Dannelle Stevens

    Presenter: Dannelle D. Stevens

    Why are journal articles rejected? Do you assume it was a weak literature review, faulty methods or even unsubstantiated results? No, based on data from a lead journal editor, the ten top reasons journal articles are rejected has little to do with these assumptions. Strategies for successful journal submission will be presented.

    Dannelle D. Stevens, professor, Curriculum and Instruction, Portland State University, Oregon, received her educational psychology doctorate from Michigan State University. She has co-authored three books, framed around different ways to assist faculty in their complex roles as scholars and teachers. In her role as PSU Faculty-in-Residence for Academic Writing in the Office of Academic Innovation, she has created the Jumpstart Academic Writing Program involving over 60 faculty practicing and publishing academic writing.

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    Academic Life Vests: Learning to Manage Multiple Writing Projects
    Tracey Hodges
    Tracey Hodges

    Katherine Landau Wright
    Katherine Landau Wright

    Presenters: Tracey S. Hodges and Katherine Landau Wright

    Academics often find themselves battling the rapids of time management, and this becomes increasingly challenging as they take on more and more writing projects. This interactive presentation will offer strategies to help manage multiple projects – from keeping a writing log, to journaling progress on writing projects, and keeping digital matrices of readings. Inspiration, motivation, and techniques for success will be outcomes for implementing these "academic life vests."

    Tracey Hodges is a former middle school teacher and current graduate student at Texas A&M University studying Curriculum and Instruction. Her areas of research interest are in literacy education, teacher education, research methodology, and technology implementation in K-12 schools. Hodges is the author of two peer-reviewed manuscripts, one as first-author. She plans to graduate with her Ph.D. in 2015 and pursue a career as an assistant professor.

    Katherine Landau Wright is a doctoral student at Texas A&M University. She received her Master’s from Northeastern University and taught middle school English and social studies. Wright currently serves as a research assistant for a grant-sponsored project investigating how to support second language content-area reading. Her research interests include cross-curricular literacy development, reading and writing intervention for middle grade students, and second language acquisition.

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    Track: Developments in Publishing


    Effect of Bankruptcies on Authors

    Karen Morris
    Karen Morris

    Steve Gillen
    Steve Gillen

    Michael Spiegler
    Michael Spiegler

    Presenters: Karen Morris, Steve Gillen, and Michael Spiegler

    Cengage, one of the largest textbook publishers in the United States, is in bankruptcy. This has impacted authors in a variety of ways – law royalties; nonpayment of royalties; underpayment of royalties; discontinuance of books; etc. This panel will include authors who write or wrote for Cengage, and an attorney with knowledge of bankruptcy law. They will relay their experiences and offer advice to minimize the negative consequences of publishers’ business downturns, which will be germane to all authors.

    Karen Morris is President of TAA, the recipient of both a McGuffey and a Texty Award, and is a member of TAA’s Council of Fellows. She writes law textbooks, a treatise, a magazine column and a blog. She teaches various law courses at Monroe Community College and has won several teaching awards. She is proud to be among the ranks of authors.

    Steve Gillen teaches Electronic Media Law at the University of Cincinnati College Conservatory of Music. Steve worked for nearly 20 years in publishing prior to entering private practice in the middle 1990’s. He is presently a partner at Wood, Herron & Evans (a 145-year-old Cincinnati law firm focused on intellectual property) where he concentrates his practice on publishing, media, and copyright matters. Steve is a long-time member of the TAA Council and a regular speaker at TAA conferences.

    Michael Spiegler, Professor of Psychology at Providence College, is an academic and text author with leading psychology textbooks, including Contemporary Behavior Therapy (5th ed.)—winner of the McGuffey Award—and Personality: Strategies and Issues (8th ed.). He has presented numerous workshops and intensive courses on textbook writing nationally and internationally. He is a consultant/mentor to college textbook authors in diverse disciplines. Michael is active in TAA governance and is a member of the TAA Council of Fellows.

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    The Digital Book Report 2014
    June Jamrich Parsons
    June Jamrich Parsons

    Presenter: June Jamrich Parsons

    How does the move to digital affect us as authors? Join a veteran digital author for a top-level look at the latest developments in digital textbooks. This year’s focus is on ebook technologies. We’ll survey various epub, Web-based, and e-learning platforms. Whether you are thinking of experimenting with self-publishing, or your books are being converted into your publisher’s digital format, the information in this session will help you navigate the emerging digital environment.

    June Jamrich Parsons is an author and educator, and co-authored the 2012 TAA McGuffey Award-winning Textbook, New Perspectives on Computer Concepts. She was appointed to the TAA Council of Fellows in 2013. She co-developed the first commercially successful multimedia, interactive digital textbook. Her career includes extensive classroom teaching, e-courseware product design, textbook authoring, and creative strategy. She holds a doctorate in instructional technology, CCP (Certified Computing Professional) certification, and is a member of the Association for Computing Machinery.

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    Legal Update
    Steve Gillen
    Steve Gillen

    Presenter: Steve Gillen

    Veteran copyright lawyer and TAA Council member Steve Gillen will lead the audience through a practical and effective approach to negotiating with publishers. Steve will also spend a few minutes updating the audience on two recent amicus briefs that TAA has supported in the Author's Guild case against the Google book digitization project.

    Steve Gillen teaches Electronic Media Law at the University of Cincinnati College Conservatory of Music. Steve worked for nearly 20 years in publishing prior to entering private practice in the middle 1990’s. He is presently a partner at Wood, Herron & Evans (a 145-year-old Cincinnati law firm focused on intellectual property) where he concentrates his practice on publishing, media, and copyright matters. Steve is a long-time member of the TAA Council and a regular speaker at TAA conferences.

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    Open Access: Understanding the Force That’s Changing Scholarly Publishing
    Christopher Kenneally
    Christopher Kenneally

    Presenter: Christopher Kenneally

    In this session, we will review the many developments in Open Access over the last 18 months, a time of dramatic change, including: strict mandates from funders requiring OA publication; the burgeoning of “pure play” as well as “hybrid” publications; and the changing relationship between authors and publishers in this dynamic environment. Our presenter will also describe how OA affects book publishing today. Learn how OA can raise authors’ direct connections to readers and empower them to expect more services of publishers.

    Christopher Kenneally is Director of Business Development for the Copyright Clearance Center (CCC). He is responsible for organizing and hosting programs that address the business needs of authors of all backgrounds, from academics to freelancers. Among other activities, he is host and moderator for an ongoing series of writing conferences called, "Beyond the Book"; the programs are frequently broadcast nationally on C-SPAN’s Book-TV and in Canada on the BookTelevision network. An award-winning journalist and author of Massachusetts 101, Kenneally has reported for the New York Times, Boston Globe, Los Angeles Times, The Independent of London, and WGBH-TV (Boston).

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    Academic Monographs: the Bright and Murky Future

    Michael Spinella
    Michael Spinella

    Terry Ehling
    Terry Ehling

    Greg Britton
    Greg Britton

    Organizer: Michael Spinella, TAA Executive Director

    Speakers: Terry Ehling, Associate Director, Content Acquisition and Publisher Relations, Project Muse; Gregory Britton, Editorial Director, Books Division, Johns Hopkins University Press

    In the ‘Publish or Perish’ world of academics, monographs are still essential for authors to achieve recognition and to promote the advancement of knowledge in many disciplines. As monographs move increasingly online, how will the relationship between authors and publishers, and their roles in the process, change? How will new technical capabilities alter the traditional monograph format? Join two University Press publishing professionals for this exploration of the current and future state of monograph publishing.

    Terry Ehling is the Associate Director at Project MUSE, one of the largest not-for-profit aggregators of academic journals and books. Previously, at Cornell, she served as the Executive Director of Project Euclid, a collaborative on-line journal publishing initiative for mathematics and statistics. Terry also spent twenty years at MIT Press, focusing on implementation of scholarly on-line communities, such as CogNet (2000) and ArchNet (2001), and was a member of MIT’s OpenCourseWare management team during its pilot phase.

    Greg Britton joined the Johns Hopkins University Press as Editorial Director in 2011, where he oversees the acquisition of 170 new scholarly and general-interest books annually. Prior to Hopkins, Britton directed Getty Publications at the Getty Museum in Los Angeles, and he previously directed the Minnesota Historical Society Press. He is a graduate of Wabash College in Indiana and the University of Wisconsin. Currently, Greg acquires Hopkins’ books in Higher Education studies.

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    Track: Self-Publishing


    Self-Publishing Workshop
    Patrice Morin-Spatz
    Patrice Morin-Spatz

    Organizer: Patrice Morin-Spatz

    The 2014 TAA Self-Publishing Workshop has been designed for both novice and experienced authors who would like to experience a hands-on approach to getting their book “out there” to appropriate readers and buyers.  You’ll walk away from these informative sessions with gems on how to raise money to get your book printed and marketed, what to look for in hiring your own editor and how you may even find a new publisher for your manuscript.

    Patrice (Trish) Morin-Spatz has published more than 50 textbooks. Self-published since 1989, with her first title, cp "Teach", Patrice won a TAA McGuffey Longevity Award in 2011, and her coauthored textbook, Body Works, won a Ben Franklin Award from the Independent Book Publishers Association in 2012.  Trish has taught medical coding to thousands of individuals, serves as an expert witness on medical coding and billing topics, is on the TAA Council of Fellows and currently serves on the TAA Council.


    How to Raise Funds for Your Book Idea with Crowdfunding
    Amanda Barbara
    Amanda Barbara

    Presenter: Amanda Barbara, V.P. of Pubslush

    In this session, we will introduce the concept of reward-based crowdfunding for authors and provide step-by-step instructions on how to run a successful campaign – from pre-campaign planning, to creating enticing and realistic reward levels, to maintaining momentum throughout your campaign. Authors who attend this session will walk away with the information, tools and guidance to initiate a crowdfunding campaign and they will have the means to make their campaign successful. 

    Amanda L. Barbara is the vice president of Pubslush, a global crowdfunding platform for books. Authors can raise funds, understand their audience, and self-publish or traditionally publish their work. She also serves on the board of directors for the Pubslush Foundation, supporting children’s literacy initiatives worldwide, and is a founder and director of The Barbara Family Foundation, assisting charities and children in need. Amanda advocates crowdfunding for publishing and speaks regularly at authoring and publishing conferences.


    Working with an Editor: Why It's Important, and What to Expect
    Lynne Stair
    Lynne Stair

    Presenter: Lynne Stair, Freelance Editor

    An experienced editor will address common questions and concerns regarding editing: Why you need an editor; how to find an editor; what your editor needs to know; levels of editing; rates; time involved; author–editor communication; using Word's Track Changes feature; responding to queries; maintaining control of your manuscript.

    Lynne Stair specializes in editing educational materials (K–12 and higher) as well as medical text for allied health care professionals. She has two decades of professional editing experience. Prior to freelancing, she was the managing editor at Sopris West/Cambium Learning and a staff editor at Mark Twain Media. She earned a teaching certificate with her bachelor's degree in English, and she also holds a certificate in medical office practices.


    How Can I Get Published?  The Latest in Tools and Technologies to Assist in Discovery and Publication

    Presenter: Ed Colleran, V.P. Business Development, Inkubate

    As an author in the digital environment, how can you make your work stand out, both to attract the attention of traditional publishers and of your colleagues and readers?  This session explores online tools that increase exposure to your works; enable search and discovery by genre, style and discipline; and provide authors valuable feedback from reviewers.  At the end of this session, the attendees will have a greater capacity to promote their works in a marketplace that can often seem overwhelming. 

    Edward Colleran is currently VP, Marketing and Business Development at Inkubate, the leading solution for bringing authors in contact with prospective publishers and agents. Prior to Inkubate, Ed was the Senior Director of the International Division at Copyright Clearance Center (CCC), where he oversaw strategic initiatives and partnerships focused on CCC’s international activities. Ed is a frequent speaker on global licensing and copyright and has served on boards for SIIA’s Content Division and the Society for Scholarly Publishers.


    The Four Paths to Publishing
    Keith Ogorek
    Keith Ogorek

    Presenter: Keith Ogorek, Senior Vice President of Marketing, Author Solutions, LLC

    Recently, publishing has undergone an indie revolution similar to what occurred in the film and music industries. While these changes have made now the best time in history to be an author, they have also made it one of the most confusing. In his seminar, Keith Ogorek, self-published author and industry thought leader, outlines four clear paths authors can now follow to reach their publishing goals; addressing each path’s advantages and disadvantages and what authors should consider as they look to publish. 

    Keith Ogorek brings the unique perspective of executive and author, having self-published three books during his six-year tenure as senior vice president of marketing with Author Solutions – a Penguin Random House company. A recognized industry thought leader, Ogorek has spoken at leading publishing conferences including the 2013 Book Expo America, The San Francisco Writers Conference, Blue Ridge Christian Writers Conference, and The Writer’s Digest Conference.

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    Track: Technologies to Connect


    Bringing Innovative Technology and Social Media into the College Classroom
    Felicia Moore Mensah
    Felicia Moore Mensah

    Danielle Alsandor
    Danielle Alsandor

    Presenters: Felicia Moore Mensah and Danielle J. Alsandor

    In this interactive session, two college instructors detail use of technology and social media to create engaging classroom experiences for students. Techniques for incorporating technology during class and creating meaningful technology-based assignments are shared. Samples of students’ work will be shown to illustrate the possibilities of technology in multiple contexts or content areas. Data on how students perceive technology and social media for educational purposes is discussed.

    Felicia Moore Mensah, Ph.D, is an Associate Professor and Program Coordinator of Science Education, Department of Mathematics, Science and Technology at Teachers College, Columbia University, NYC. Her research focus is diversity and social justice education with emphasis on improving science experiences for PreK-16 teachers and students. Mensah has received a number of awards and acknowlegements, such as the Early Career Award, Division K, American Educational Research Association (2012), and the Race, Culture and Diversity Teaching Award, Teachers College (2006).

    Danielle J. Alsandor, Ph.D., is an Assistant Professor of Higher Education Administration at Louisiana State University where she educates current and aspiring student affairs professionals on competencies and skills needed to provide effective services to diverse college student populations. Her research is focused on understanding the experiences of underrepresented students and identifying ways institutions of higher education can enhance student success. She also researches the experiences of faculty of color and attitudes among pre-service professionals toward people with disabilities.

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    Connecting Today’s Students with Your Content
    Laura Frost
    Laura Frost

    Presenter: Laura Frost

    Today we understand more than ever about how people learn.  This session will discuss recent advances in cognitive research, information processing, and constructivist learning theory. This session will discuss how this knowledge might be used to facilitate learning through our textbook writing.  We will also apply the ideas to writing inquiry questions that guide students to discover knowledge on their own in a way that make sense to them.

    Laura Frost is the Director of the Whitaker Center for STEM Education and Professor of Chemistry at Florida Gulf Coast University. Dr. Frost earned her Ph.D. in chemistry from the University of Pennsylvania. She is the author of a series of guided-inquiry activities and General, Organic, and Biological Chemistry 2e, a textbook for the health professions (Pearson Education). Her textbook takes a unique, integrated approach to the delivery of chemical topics that has been shown to increase student interest in the course.

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    Connecting with Students: Adaptive Learning through Digital Media Text Support
    Don O'Neal
    Don O'Neal

    Organizers: Robert Christopherson and Laura Frost
    Speaker: Don O'Neal

    Introductory college courses with no pre-requisites are confronted with a wide range of student learning abilities. In adaptive learning, the computer becomes an interactive teaching device that adapts the presentation of material to the individual student based on their responses and progress. Global performance data serves as a control mechanism for better delivery of material to the individual student at an effective level. This session discusses actual operating adaptive learning methodologies, implications to learning outcomes, and its implementation through Publisher online homework systems. Don O’Neal, Learning Technology Specialist, from Pearson, a leading Adaptive Learning textbook publisher, demonstrates these new learning strategies.

    Don O’Neal is currently a Learning Technology Specialist for Pearson Education, specializing in science and math disciplines in higher education.  Working primarily on the front edge of the current digital revolution, he works with educators to improve learning outcomes through digital and print materials.  During the past twenty-five years, Don has also been an acquisitions editor in biology, and a developmental editor and project manager in anatomy & physiology.

    Robert W. Christopherson is Professor Emeritus of Geography, American River College (1970-2000). He is the author of the leading physical geography texts in the US and Canada all published by Pearson Prentice Hall. He and his nature photographer wife Bobbe have completed twelve expeditions to the Arctic and Antarctic regions since 2003 gathering information and photos for his books, Geosystems, 8/e, Elemental Geosystems, 7/e, Geosystems Canadian Edition, 3/e, and Applied Physical Geography, 8/e. He joined TAA in 1989.

    Laura Frost is the Director of the Whitaker Center for STEM Education and Professor of Chemistry at Florida Gulf Coast University. Dr. Frost earned her Ph.D. in chemistry from the University of Pennsylvania. She is the author of a series of guided-inquiry activities and General, Organic, and Biological Chemistry 2e, a textbook for the health professions (Pearson Education). Her textbook takes a unique, integrated approach to the delivery of chemical topics that has been shown to increase student interest in the course.

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    Roundtable Discussions


    Track: Writing Craft


    Technology Tips to Help Protect Your Work, Your Schedule, and Your Sanity
    Sherry Bishop
    Sherry Bishop

    Presenter: Sherry Bishop

    This discussion will offer practical suggestions for budgeting your time and resources before you begin a book project in order to set and meet attainable goals for delivery. It will cover appropriate technologies to help you research, create, submit, and protect your work. Although we all work differently, a common sense methodology and workflow is crucial to reducing stress and achieving success.

    Sherry Bishop is an instructor emerita of digital media at North Arkansas College in Harrison, Arkansas. An expert in interactive media, she is the author of numerous Adobe Dreamweaver books in the Revealed and Illustrated Series for Cengage Learning. She presents regularly at conferences and workshops and her textbook Adobe Dreamweaver CS5 received the TEXTY award for Computer Science/Engineering in 2011.

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    Congratulations, Your Book Is a Success—How Do You Revise It?
    Michael Spiegler
    Michael Spiegler

    Presenter: Michael Spiegler

    Most textbooks have only one edition, but the select minority that are successful require periodic revisions. The revision process is on-going, beginning while the previous edition is being written and continuing after it is published and before you are asked to revise your book. This roundtable will explore the process and nuances of revision, emphasizing tricks-of-the-trade for efficient and effective revision drawn from the moderator’s extensive revision experience and the experience of participants.

    Michael Spiegler, Professor of Psychology at Providence College, is an academic and text author with leading psychology textbooks, including Contemporary Behavior Therapy (5th ed.)—winner of the McGuffey Award—and Personality: Strategies and Issues (8th ed.). He has presented numerous workshops and intensive courses on textbook writing nationally and internationally. He is a consultant/mentor to college textbook authors in diverse disciplines. Michael is active in TAA governance and is a member of the TAA Council of Fellows.

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    Track: Developments in Publishing


    What I Wish I Had Known Before Signing My First Textbook Contract

    Mike Kennamer
    Mike Kennamer

    Steven Barkan
    Steven Barkan

    Presenter: Mike Kennamer and Steven Barkan

    In this roundtable discussion, experienced textbook authors will share the things they wish they had known before signing their first publishing contract. Designed for aspiring and experienced authors alike, this session will provide participants with practical advice and insight for navigating the waters of textbook authoring.

    Mike Kennamer currently serves as Director of Workforce Development at Northeast Alabama Community College and is President/CEO of Kennamer Media Group, Inc., a company that provides quality written and photographic resources in a variety of formats. Kennamer has written a number of textbooks, workbooks, instructor resources, video scripts, and Internet content in the health and public safety fields and has had several academic articles published in higher education journals.

    Steven Barkan is a Professor of Sociology at the University of Maine and Vice President/President-elect of TAA. He is the author of seven textbooks, including 2006 Texty Award winner Criminology: A Sociological Understanding (Prentice Hall) and 2012 Texty Award winner Sociology: Exploring and Changing the Social World (Flat World Knowledge).

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    Track: Technologies to Connect


    College Instructors’ Writing Influence on Pre-service Teachers
    Tracey Hodges
    Tracey Hodges

    Presenter: Tracey Hodges

    How do the teaching behaviors of college instructors influence pre-service teachers’ self-efficacy for and beliefs about writing? Through systematic classroom observations, analysis of course syllabi and student writing samples, and instructor surveys, we will quantify answers to this question. This presentation analyzes writing behaviors observed by instructors, how instructors perceive their teaching behaviors, and how those teaching behaviors affect the beliefs and self-efficacy of pre-service teachers at a large research-based university in the southwestern United States.

    Tracey Hodges is a former middle school teacher and current graduate student at Texas A&M University studying Curriculum and Instruction. Her areas of research interest are in literacy education, teacher education, research methodology, and technology implementation in K-12 schools. Hodges is the author of two peer-reviewed manuscripts, one as first-author. She plans to graduate with her Ph.D. in 2015 and pursue a career as an assistant professor.

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    Track: Technologies to Connect


    Amazon.com Publishing via CreateSpace.com
    John Hodges
    John Hodges

    Presenter: John Hodges (pen name: J. Anomdeplume)

    CreateSpace is the Amazon.com method to build your own book in what the presenter calls a “Vertical PDF.” This Roundtable discussion will focus on using this tool as a method of delivery from author to classroom. Given low fixed cost and “on demand” printing capabilities, the only barrier to entry is lack of knowledge. Royalty reports, color PDF book covers, pricing, eBook auto-conversion, and international availability will be discussed.

    John Hodges is from Phoenix and completed his 1981 BA in French at the Univ. of Miami in Florida, where his double-minor was Spanish/German. John also earned a Master’s Degree in International Management from Thunderbird in Arizona. He has taught French in the Phoenix area since 2002. His published works include War Pilot Memoirs: A Mirror on 1939, sold at Amazon.com since 2010. He has self-published several works at Amazon.com since 2012.

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    Disclaimer: TAA reserves the right to cancel or replace program sessions as circumstances require.




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